Provided is an imaging apparatus for photographing an image by an intensity of return light obtained from an eye to be inspected irradiated with measuring light, the imaging apparatus including: a fixation target for the eye to be inspected to fixate, an illuminated position setting unit for setting an illuminated position of the fixation target; and an illuminated position controlling unit for controlling the illuminated position setting unit so as to move the illuminated position of the fixation target for a first observation area to an illuminated position of the fixation target for a second observation area, in which the imaging apparatus calculates a movement distance of the illuminated position of the fixation target on the basis of a diopter scale of the eye to be inspected.