In accordance with the invention, there are media feeding assemblies and methods of making a roll of a media feeding assembly. The method can include providing a soluble carbon nanotube composition, providing a first elastomeric rubber composition, and mixing the soluble carbon nanotube composition with the first elastomeric rubber composition to form a composite rubber composition, such that the soluble carbon nanotubes are substantially uniformly dispersed in the composite rubber composition. The method can also include applying the composite rubber composition to a mold and curing the composite rubber composition to form a composite rubber tire, such that the substantially uniformly dispersed soluble carbon nanotubes in the composite rubber tire provide at least about 10% decrease in wear.