According to various exemplary embodiments, it is determined that a particular user is associated with a particular member segment of a networking website. Further, a task prioritization list associated with the particular member segment is accessed. The task prioritization list may include a prioritized list of profile update tasks associated with successful user profile pages of the particular member segment. Moreover, a prompt is displayed inviting the particular user to update the particular user profile page based on the task prioritization list (e.g., by referring to the member segment and at least one of the tasks in the task prioritization list).