Methods and apparatus for presenting a visualization of content and analytics data for content accessed from one or more devices, where the visualization includes a display of the content as it would appear on a given device. In some cases, an analytics visualization tool displays the content overlaid with analytics data specific to a device and to the content. Additionally, the analytics visualization tool may request a content page from a content server, where the request includes an indication of being a particular device, and in response, a content page is received formatted according to the particular device. The analytics visualization tool may then display the received content page along with analytics data that has been segmented according to the device and according to the content page.