An image capturing apparatus comprises a first image capturing unit configured to shoot an object side; a second image capturing unit configured to shoot a photographer side; and a control unit configured to, in a shooting mode in which the first image capturing unit performs shooting and the second image capturing unit also performs shooting, when a setting upon shooting meets a predetermined condition, perform first recording processing of recording image data captured by the first image capturing unit and image data captured by the second image capturing unit in association with each other, and when the setting does not meet the predetermined condition, perform second recording processing of recording image data captured by the first image capturing unit without associating the image data with image data captured by the second image capturing unit.