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US09118778B2 Methods and apparatuses for pay for deal advertisements 有权
交易广告付款方法和设备

Methods and apparatuses for pay for deal advertisements
摘要:
Methods and apparatuses for advertising where the advertisement performance is determined via tracking the deals made as a result of communication leads generated from the advertisements. One embodiment includes: providing an advertisement containing a communication reference to a customer on behalf of a party; providing a connection via the reference for real time communications between the customer and the party; and charging an advertisement fee in response to an action of a predetermined type being performed by the customer (or an agreement between the customer and the party being reached) as a result of the real time communications.
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