A particular application is pre-associated with the detection of a predetermined stylus action that occurs while a given electronic device is in a standby mode of operation. Upon then detecting that predetermined stylus action these teachings provide for responsively opening that particular application. By one approach this opening of the particular application occurs in conjunction with switching the electronic device from the standby mode of operation to the active mode of operation. The pre-association can be based, at least in part, upon an automatic association based upon identifying the most-used application for the electronic device. As another example, the pre-association can be based, at least in part, upon a specific user-based selection.