A reflective type display device is provided, and includes a drive layer that includes pigment particles containing at least two colors of pigments, and transparent electrodes provided on a top surface and a bottom surface of drive layer, respectively, so as to drive the pigment particles. The drive layer includes transparent particles provided among the pigment particles. In the reflective type display device, the pigment particles are arranged among the transparent particles that form the drive layer and a lighting device is disposed on the bottom surface of the drive layer. Thus, uniform lighting may be provided even in a dark environment regardless of the size of the display device.