A spark plug with both improved load life performance and improved radio-noise-preventing property, wherein the spark plug has a resistor containing a Ti component. The spark plug includes a circular columnar insulator having a through hole; a center electrode; a terminal shell; and a resistor provided in the through hole and between the terminal shell and the center electrode. The resistor contains glass, a Ti component, a Zr component, and a non-metallic electrically conductive material.