A method and an apparatus for generating a security token carrier, which belong to the field of data security, are disclosed. The method may include: generating multiple pieces of token information, establishing a relation which associates the token information with location information of a pre-set interactive security token carrier; obtaining security data which is set by a user for protecting the interactive security token carrier; and generating the interactive security token carrier by using the token information, the relation, the security data and public information of the interactive security token carrier. The apparatus may include: a token information processing module, a security data obtaining module and an interactive security token carrier generating module.