A wireless communication device (WCD) may determine that the WCD has bearer traffic queued for transmission to a radio access network (RAN). The WCD may be configured to transmit the bearer traffic and neighbor reports over a reverse-direction channel of the RAN. The neighbor reports may contain information related to wireless coverage areas. One or more characteristics of the bearer traffic may also be determined. Based on the one or more characteristics of the bearer traffic, the neighbor reports may be scheduled to be transmitted over the reverse-direction channel at a particular rate. The WCD may transmit the neighbor reports over the reverse-direction channel at the particular rate.