Techniques for selecting an interaction scenario based on an object are described in various implementations. A method that implements the techniques may include receiving, at a computer system and from an image capture device, an image that depicts a viewing area proximate to a presentation device. The method may also include processing the image, using the computer system, to detect a user in the viewing area presenting an object in a manner that indicates desired interaction with the presentation device. The method may also include selecting, using the computer system, an interaction scenario for presentation on the presentation device based on the object.