Business processes are implemented using a collection component for storing system knowledge comprising usage history and user input relative to activities within community of users, where the system knowledge comprises at least a folksonomy. At least one of a user client component interacts with the data collection component to enable a corresponding user to contribute user-derived information to the folksonomy and a monitoring component monitors activities associated with the community of users and interacts with the data collection component to contribute usage information to the system knowledge. Still further, a composition design application interacts with a user to build and/or modify processes built using services, wherein the composition design application recommends candidate services that can implement aspects of the business processes based upon information derived from the system knowledge.