A vehicle braking control device of the invention includes, when a direction in which a brake operating member is displaced to increase the hydraulic pressure in a master chamber is assumed to be an operating direction, a correlation value output unit that outputs a correlation value that correlates to an amount of decrease in operational reaction force acting on the brake operating member in a direction opposite to the operating direction during a braking operation, prior to start of the switching control; and a control unit that controls the regenerative braking device so that, as the amount of decrease in operational reaction force indicated by the correlation value being output from the correlation value output unit is large, the regenerative braking force at the start of the switching control decreases.