A first network device receives multiple subscription data campaigns, where each of the multiple subscription data campaigns comprises media content, a free data usage quota, and a price for receiving the media content, presents the multiple subscription data campaigns to a user device associated with a user, and receives a selection of one of the multiple subscription data campaigns from the user device. The first network device receives, from a second network device, an indication that the user has successfully subscribed to the selected one of the multiple subscription data campaigns, where the second network device hosts media content associated with the selected one of the multiple subscription data campaigns, generates an authorization token that includes an identifier of the user, an identifier of the selected one of the multiple subscription data campaigns, and the free data usage quota, and sends the authorization token to the second network device.