Embodiments of the present invention disclose a service information pushing and receiving method, and a related apparatus and system. The service information pushing method includes: obtaining, by a radio access point (AP), service information provided by a service provider, adding the service information to a beacon frame, and broadcasting the beacon frame. A method for receiving pushed service information includes: obtaining, by a terminal, a beacon frame that carries service information, and extracting and outputting the service information in the beacon frame. The technical solution provided by the present invention enables a terminal to receive service information in a Wi-Fi network without accessing the network.