Techniques are disclosed to extend routing rules from external services. A request is received to modify a specified rule in a network element of a network. The specified rule governs disposition of a network flow specific to an application. The request is received via a communications channel configured to expose an application programming interface (API) to the application. The request is interpreted at a network abstraction layer of the network element. The request is converted into a command at a service implementation layer of the network element. The command is executed to modify the specified rule in the network element, responsive to the request.