Provided are a method of managing contents in a portable terminal which may, in integrated fashion, display contents stored in other locations on one screen and conveniently manage the contents according to similarity of the contents, and an apparatus thereof. The method for managing, in integrated fashion, contents in a portable terminal including: receiving contents having different storage locations and displaying, in integrated fashion, the received contents on one screen. Convenience to the user ease of operation can thus be improved when managing related contents stored at different locations.