A loudspeaker that measures the impulse response of a listening area is described. The loudspeaker may output sounds corresponding to a segment of an audio signal. The sounds are sensed by a listening device proximate to a listener and transmitted to the loudspeaker. The loudspeaker includes an adaptive filter that estimates the impulse response of the listening area based on the signal segment. An error unit analyzes the estimated impulse response together with the sensed audio signal received from the listening device to determine the accuracy of the estimate. New estimates may be generated by the adaptive filter until an accuracy level is achieved for the signal segment. A processor may utilize one or more estimated impulse responses corresponding to various signal segments that cover a defined frequency spectrum for adjusting the audio signal to compensate for the impulse response of the listening area. Other embodiments are also described.