An antenna apparatus and a method for controlling an antenna array are provided. The method includes the following steps. A plurality of selectable antenna configurations is provided for a directional service. One of the antenna configurations is selected for an antenna element of the antenna array according to a service criterion. The antenna apparatus includes an antenna array, a controller, and a switching unit. The antenna array includes a plurality of antenna elements. The controller is adapted to generate a control signal based on selecting one of a plurality of antenna configurations according to a service criterion for an antenna element to provide a directional service. The switching unit is adapted to configure each of the antenna elements according to the control signal.