Methods and systems for anonymous digital identification are disclosed and may include detecting the presence of a first wireless communication device utilizing a second communication device, the first wireless communication device being associated with a first set of content that is distinguishable from an identifier associated with said first wireless communication device. In response to a determination that the first wireless communication device and the second communication device are geographically proximate to one another based on location detection capabilities of the first wireless communication device or the second communication device, content may be provided to the first wireless communication device. The content may be based at least in part on a shared or complementary interest associated with the first wireless communication device, and the interest may have previously been expressed by a user of said first wireless communication device. The wireless communication device may be associated with a unique identifier.