Embodiments of the present invention provide a voice identification method, which includes: obtaining voice data; obtaining a confidence value according to the voice data; obtaining a noise scenario according to the voice data; obtaining a confidence threshold corresponding to the noise scenario; and if the confidence value is greater than or equal to the confidence threshold, processing the voice data. An apparatus is also provided. The method and apparatus that flexibly adjust the confidence threshold according to the noise scenario greatly improve a voice identification rate under a noise environment.