In this vehicle mounting structure of a contactless power reception device, a power reception-side coil that configured to be mounted on a bottom surface of a vehicle body and that has an electrically conductive wire wound with the vehicle longitudinal direction as the coil axis is attached to the vehicle body by means of a fastening member made of a magnetic body. The fastening member is disposed to the outside of the power reception-side coil in a direction perpendicular to the coil axis.