Systems and methods are provided for generating color-based recommendations using color palette information. An indication may be received that a user is requesting a color-related recommendation, the indication associated with item information and color palette information, the color palette information corresponding to a first color palette. Based at least in part on the item information and the color palette information, one or more items corresponding to the item information and the color palette information are identified. Where there is more than one identified item, a ranking for the identified plurality of items may be generated. Item recommendations comprising at least a portion of the identified plurality of items in accordance with the generated ranking may be provided for presentation on a user device.