Systems and methods for providing an enhanced user experience at an event or venue are provided. The systems and methods provided herein provide venue-specific location-based services to the user through the user's mobile device. Such services include allowing a user to order merchandise and concessions from their seat using their mobile device and delivering the ordered items to their seat. Such services also include determining a user's seat location from a scanned code on the user's ticket and providing a map to and from their seat.