A wad or shot cup having a forward cylinder portion receiving a payload and a rear cylinder portion receiving a charge of propellant. One or more latent deceleration features can be formed in a surface of the sidewall extending along the rear cylinder portion. The latent deceleration features can be spaced apart from a rearward end of the shot cup and can be deployed to form deceleration petals after the shot cup is fired from a firearm. A series of longitudinal slits can be formed in the forward cylinder portion so that a portion of the sidewall expands radially adjacent the longitudinal slits after the shot cup is fired from a firearm for urging at least a portion of the payload to exit the forward cylinder portion.