Invention Grant
- Patent Title: Synchronized advertisement playback across navigation experiences and transitional states
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Application No.: US15243716Application Date: 2016-08-22
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Publication No.: US09794643B2Publication Date: 2017-10-17
- Inventor: Justin Lewis , Kevin Greene , Joseph Daverin
- Applicant: Google Inc.
- Applicant Address: US CA Mountain View
- Assignee: Google Inc.
- Current Assignee: Google Inc.
- Current Assignee Address: US CA Mountain View
- Agency: Byrne Poh LLP
- Main IPC: H04N7/10
- IPC: H04N7/10 ; H04N7/025 ; G06Q30/00 ; H04N21/81 ; H04N21/435 ; H04N21/472 ; H04N21/262 ; H04N21/2668 ; H04N21/242 ; H04N21/2543 ; G06Q30/02 ; H04N21/00

Abstract:
Systems and methods that effectuate synchronized advertisement playback across navigation experiences and transitional states, are provided. In an aspect, a system includes an advertisement component configured to play a pre-roll media advertisement associated with a first media item prior to playing of the first media item, a request component configured to receive a request play a second media item prior to completion of the pre-roll media advertisement, and a streaming component configured to initiate playing of the second media item in response to the request, wherein the advertisement component is configured to continue to play the pre-roll media advertisement prior to playing of the second media item.
Public/Granted literature
- US20160360292A1 SYNCHRONIZED ADVERTISEMENT PLAYBACK ACROSS NAVIGATION EXPERIENCES AND TRANSITIONAL STATES Public/Granted day:2016-12-08
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