The present disclosure provides a TV program playing method, a remote control and a TV, and the method comprises: obtaining, by the remote control, a first unlock instruction triggered by a first user when a TV system is in standby state; obtaining, by the remote control, a first heart rate feature information of the first user via the optical sensor according to the first unlock instruction; sending, by the remote control, a first playing instruction carrying an identifier of the first user to the TV when a difference between the first heart rate feature information and a second heart rate feature information in a feature library is less than a threshold so that the TV plays a program in a program list corresponding to the identifier of the first user, wherein the feature library pre-stores corresponding relationship between identifiers and heart rate feature information of users.