The invention described relates generally to a method and apparatus for improving existing bulk wire transfer methodologies and more particularly, to welding wire packages for use as an endless wire container such that the welding wire of multiple containers can be linked together to produce an uninterrupted flow of welding wire to a welding operation by employing a welding wire transfer guide, the guide having an outwardly-facing curvilinear groove, one end of said groove of said welding wire transfer guide positioned along a tangent line running between an outer diameter of the in-process coil of wire and an opposed end of said groove along a tangent line running between an inner diameter of the staged coil of welding wire. The apparatus further includes a magnetically positionable wire guide arm above at least two, preferably each bulk welding wire container.