A display device includes a display panel including a first display area and a second display area, a primary driver integrated circuit (IC) to receive first input image of the first display area, to determine a luminance correction factor based on a sum of a first On-Pixel-Ratio (OPR) of the first display area and a second OPR of the second display area, to output a first image data signal to which the first input image data is remapped using the luminance correction factor, a secondary driver IC to receive second input image data of the second display area, to calculate the second OPR, to provide the second OPR to the primary driver IC, and to output a second image data signal to which the second input image data is remapped using the luminance correction factor, and a scan driver.