An incompatible setting processing apparatus includes: a display unit that displays a setting screen for setting options of setting items; an extracting unit that extracts, for each of the options of each of the setting items, a first option that is an option of a setting item satisfying an incompatible setting condition on a basis of incompatible setting condition information associating incompatible setting conditions for the options of the setting items with display character strings indicating the respective incompatible setting conditions; an input unit that selects an option of each setting item in the setting screen in accordance with a received operating input; a prohibiting unit that prohibits selection of the first option by the input unit; and a display control unit that displays a display character string associated with the incompatible setting condition corresponding to the first option, which is acquired from the incompatible setting condition information.