Systems, methods and products directed toward creating device preloads via employing base and additional operating system content. One aspect includes communicating an aspect of an information handling device, and assimilating additional operating system content at the information handling device responsive to communication of the aspect of the device, the additional operating system content deriving from a repository separate from the information handling device, wherein a base operating system and additional operating system content combine to form a unitary device operating system. Other embodiments are described herein.