A non-contact type power receiving apparatus, of which a voltage level of output power varies depending on a rated voltage of a battery, includes: a power receiving coil unit receiving a power in a non-contact scheme; a rectifying/multiplying unit rectifying the received power depending on controlling thereof and selectively multiplying a voltage level of the rectified power; and a controller selectively controlling a rectifying operation or a multiplying operation of the rectifying/multiplying unit to be performed depending on a selection signal.