In various example embodiments, a system and method for search and notification are provided. A request to search for an item is received by a system from a client device. The request includes search parameters that identify the searched item. Sensor data that indicates items that are located within a predefined distance from a sensor is received. A determination that the search parameters match with a corresponding item among the items indicated by the sensor data as being located within the predefined distance from the sensor is performed by the system. A location of the searched item is determined by the system based on the match. The location of the searched item is displayed by the system in a user interface of an application on the client device.