An automatic advertisement system creates and processes a digital image that includes a user's digital photograph and advertisement images from selected advertisers. The new composed images are larger than the standard photographs in size (e.g., 4"x6", 5"x7") to allow the user's photograph to be in the standard size and to allow space for the advertisement images. The system provides a criteria specification tool to allow advertisers to accurately specify their target audiences based on, e.g., zip code, age, education. The system also provides a criteria specification tool to allow the user to specify his/her preferences of advertisement on his/her digital photograph production. The system further provides various layouts to prevent the user from clipping out advertisement images all at once. The system further allows advertisers to track their advertising results and allows the user to maintain his/her privacy. The system can be applied to contents other than advertisement image, such as announcements, personal messages, invitation cards and so on.