The disclosure describes an on-demand web-based software and hardware platform that has been developed, on a custom hardware (server) architecture, in an abstracted fashion to enable the administrative users (admins) to create and deploy their experience that can manage asynchronous communication and decision-oriented workflows, in a secure fashion, within a healthcare system. The experience created by the admin can be used for almost any use-case (within care delivery, care coordination and care management) where asynchronous and decision-based workflows and video-centric asynchronous communication proves to derive value resulting in increased productivity, reduction in cost, improved revenue production. Additionally, from an asynchronous communication perspective, the platform empowers the delivery of "capture, store and forward" video-based one-way, two-way and multi-way user interactivity. And, the admin can use the platform's tool sets to create membership models, product types, page designs and media/content libraries that surround the overall experience being delivered for patients and providers.