Invention Application
WO2015042472A1 VERIFICATION OF AD IMPRESSIONS IN USER-ADPTIVE MULTIMEDIA DELIVERY FRAMEWORK
审中-公开
用户自适应多媒体传输框架中的广告印象验证
- Patent Title: VERIFICATION OF AD IMPRESSIONS IN USER-ADPTIVE MULTIMEDIA DELIVERY FRAMEWORK
- Patent Title (中): 用户自适应多媒体传输框架中的广告印象验证
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Application No.: PCT/US2014/056663Application Date: 2014-09-19
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Publication No.: WO2015042472A1Publication Date: 2015-03-26
- Inventor: ASBUN, Eduardo , KAILAMAKI, Kari , REZNIK, Yuriy , ZEIRA, Ariela , PROITHIS, Allen , STERNBERG, Gregory, S. , VANAM, Rahul , MA, Liangping
- Applicant: INTERDIGITAL PATENT HOLDINGS, INC.
- Applicant Address: 200 Bellevue Parkway, Suite 300 Wilmington, DE 19809 US
- Assignee: INTERDIGITAL PATENT HOLDINGS, INC.
- Current Assignee: INTERDIGITAL PATENT HOLDINGS, INC.
- Current Assignee Address: 200 Bellevue Parkway, Suite 300 Wilmington, DE 19809 US
- Agency: JORDAN, Michael et al.
- Priority: US61/892,422 20131017; US61/880,815 20130920
- Main IPC: G06Q30/02
- IPC: G06Q30/02 ; H04H60/66 ; H04N21/45 ; H04N21/81
Abstract:
Embodiments contemplate detection, estimation, and/or adaptation to user presence, proximity and/or ambient lighting conditions. Embodiments also contemplate user proximity estimation based on input from sensors in mobile devices. Embodiments further contemplate volume control and/or audio biistream selection based on an estimate of one or more of these parameters: user's location, age, gender, ambient noise level and/or multiple users. Also, embodiments contemplate detection, estimation, and/or adaptation to user presence and/or user attention to advertisements delivered via various mechanisms, perhaps at various locations.
Information query
