摘要:
A system determines an assortment of a plurality of related products for retail placement and includes an assortment selection tool for selecting one or more of the plurality of products as a function of product data in order to define a selected product assortment, a database of additional product data and an allocation tool for adjusting the selected product assortment as a function of the additional product data in the database to define an allocated product assortment for retail placement. A virtual environment interface permits marketers, retailers and/or consumers evaluate the product assortment in a virtual environment as a function of the additional product data in the database to define an allocated product assortment for retail placement. A business method determines an assortment of a plurality of related products for retail placement. Another business method evaluates the retail placement of related products.