公开(公告)号：US20160012482A1

公开(公告)日：2016-01-14

申请号：US14336322

申请日：2014-07-21

Applicant: Google Inc.

Inventor： Alan G. Doubleday ,  Jordan Bayliss-McCulloch

IPC: G06Q30/02

CPC classification number: G06Q30/0256 ,  G06Q30/0259

Abstract: A method implemented on one or more processors includes identifying a user search query that was submitted through a map interface, wherein the user search query identifies a first geographic location, determining a first geographic identifier that is not included in the user search query based on an abstraction of the first geographic location, determining, based on the first geographic identifier, a vertical market that provides services within an area corresponding to the first geographic identifier, determining a search vertical keyword not included in the user search query that identifies the vertical market, constructing a constructed search query comprising at least the first geographic identifier and the search vertical keyword, identifying sponsored content that is responsive to the constructed search query, and providing, in response to the user search query, data that cause presentation of the identified sponsored content in the map interface.

Abstract translation: 在一个或多个处理器上实现的方法包括识别通过地图界面提交的用户搜索查询，其中所述用户搜索查询识别第一地理位置，基于所述用户搜索查询确定不包括在所述用户搜索查询中的第一地理标识符 抽取第一地理位置，基于第一地理标识符确定在对应于第一地理标识符的区域内提供服务的垂直市场，确定未包括在用户搜索查询中的搜索垂直关键字，其标识垂直市场， 构建包括至少第一地理标识符和搜索垂直关键字的构造的搜索查询，识别响应于构造的搜索查询的赞助内容，以及响应于用户搜索查询提供导致所标识的赞助内容的呈现的数据 在地图界面。

公开(公告)号：US09582515B1

公开(公告)日：2017-02-28

申请号：US14250607

申请日：2014-04-11

Applicant: Google Inc.

Inventor： Alan G. Doubleday ,  Jordan Bayliss-McCulloch

IPC: G06F17/30

CPC classification number: G06F17/30241 ,  G06F17/3087 ,  G06Q30/0241

Abstract: The subject matter of this specification can be embodied in, among other things, a method that includes identifying a search query that was submitted through a map interface, determining that a number of specific query indicators that are included in the search query meets a pre-specified number of specific query indicators, wherein the specific query indicators are selected, at least in part, from a set consisting of commas and capital letters, classifying, in response to the determination, the search query as a specific place query, and providing, based on the determination, content that excludes sponsored content in response to the search query.

Abstract translation: 本说明书的主题可以包括识别通过地图界面提交的搜索查询的方法，确定包括在搜索查询中的多个特定查询指示符符合预定义， 指定数量的特定查询指示符，其中所述特定查询指示符至少部分地从由逗号和大写字母组成的集合中选择，以响应于所述确定将所述搜索查询分类为特定地点查询， 基于确定，响应于搜索查询排除赞助内容的内容。