公开(公告)号：US20240303687A1

公开(公告)日：2024-09-12

申请号：US17769942

申请日：2021-05-04

Applicant: Google LLC

Inventor： Laura Marie Eidem ,  Alex Daniel Jacobson

IPC: G06Q30/0241

CPC classification number: G06Q30/0241

Abstract: Systems, methods, and computer-readable storage media utilized to determine product response for analysis systems. One method includes receiving a product response for a first product, the product response including interaction data indicating a user interaction with a content item of a second product, wherein the content item is associated with a content provider, and identifying a relatedness graph of a plurality of products. The method further includes aggregating weights of measures of degrees of relatedness in the relatedness graph of a first node of the first product to a second node of the second product, and generating a relatedness index based on normalizing the aggregation of the weights of the measures of degrees. The method further includes, in response to the relatedness index exceeding a threshold, calculating an attribution credit assigned to the product response based on the relatedness index, and providing the attribution credit to the content provider.