公开(公告)号：US20240320713A1

公开(公告)日：2024-09-26

申请号：US18736365

申请日：2024-06-06

Applicant: GOOGLE LLC

Inventor： Amit Agarwal ,  Surojit Chatterjee ,  Gaurav Bhaya ,  Anshul Kothari ,  Vibhor Nanavati

IPC: G06Q30/0273 ,  G06Q30/0251 ,  H04L67/55

CPC classification number: G06Q30/0275 ,  G06Q30/0252 ,  G06Q30/0261 ,  H04L67/55

Abstract: The present disclosure is directed to systems and methods of providing content. A server can generate a request for a push content item for an account identifier linked with a computing device. The server can establish a push auction for the account identifier with multiple candidate push content items. The server can determine an auction score for each candidate push content item and select a push content item therefrom based on the auction score. The server can determine a parameter for the account identifier and control delivery of the selected push content item based on a delivery control policy. The server can compare a value of the parameter with a threshold value to authorize the push content item. The server can provide the selected and authorized push content item for presentation in a push content slot via the computing device linked to the account identifier.

公开(公告)号：US12026752B2

公开(公告)日：2024-07-02

申请号：US17139728

申请日：2020-12-31

Applicant: Google LLC

Inventor： Amit Agarwal ,  Surojit Chatterjee ,  Gaurav Bhaya ,  Anshul Kothari ,  Vibhor Nanavati

IPC: G06Q30/00 ,  G06Q30/0251 ,  G06Q30/0273 ,  H04L67/55

CPC classification number: G06Q30/0275 ,  G06Q30/0252 ,  G06Q30/0261 ,  H04L67/55

Abstract: The present disclosure is directed to systems and methods of providing content. A server can generate a request for a push content item for an account identifier linked with a computing device. The server can establish a push auction for the account identifier with multiple candidate push content items. The server can determine an auction score for each candidate push content item and select a push content item therefrom based on the auction score. The server can determine a parameter for the account identifier and control delivery of the selected push content item based on a delivery control policy. The server can compare a value of the parameter with a threshold value to authorize the push content item. The server can provide the selected and authorized push content item for presentation in a push content slot via the computing device linked to the account identifier.

公开(公告)号：US20210365099A1

公开(公告)日：2021-11-25

申请号：US17396533

申请日：2021-08-06

Applicant: Google LLC

Inventor： Hareesh Nagarajan ,  Surojit Chatterjee

IPC: G06F1/3212 ,  G06F1/3234 ,  G06F1/28

Abstract: Selection and serving of content items may include receiving data indicative of a status of an energy source of a device with a request for a content item. A first received content item may be associated with a first energy consumption level and a second received content item may be associated with a second energy consumption level. The accessed content items are responsive to the request for a content item. The first energy consumption level may be higher than the second energy consumption level. The first content item or the second content item may be selected based, at least in part, on the received data indicative of the status of the energy source of the device, and data to display the selected content item may be provided to the device.

公开(公告)号：US11153397B2

公开(公告)日：2021-10-19

申请号：US16750867

申请日：2020-01-23

Applicant: Google LLC

Inventor： Vibhor Nanavati ,  Anshul Kothari ,  Amit Agarwal ,  Gaurav Ravindra Bhaya ,  Surojit Chatterjee

IPC: H04L29/08 ,  H04L12/58 ,  G06F16/9535 ,  G06F16/9537 ,  G06Q30/02 ,  G06F15/16

Abstract: Methods, systems, and apparatus, including computer programs encoded on a computer storage medium, for facilitating and improving push messaging provided to users. In one aspect, a method includes receiving, from a user device, a request to subscribe to a push messaging service, selecting a given phone number that is uniquely associated with the user based on the received request, transmitting, to a user device, a first message that presents visual information at the user device and includes the given phone number, receiving, by the one or more servers, a second message addressed to the given phone number, selecting an additional message that presents additional visual information at the user device based, at least in part, on the message received from the user device and one or more of a geolocation of the mobile device or a time of day, and transmitting the additional message to the user device.

公开(公告)号：US10607257B2

公开(公告)日：2020-03-31

申请号：US15956227

申请日：2018-04-18

Applicant: Google LLC

Inventor： Satyam Shaw ,  Ravi Jain ,  Surojit Chatterjee

IPC: G06Q30/00 ,  G06Q30/02

Abstract: Systems and methods for pre-loading and displaying intervening content, such as advertisements, on a mobile device during latency periods, such as when an advertiser landing page is requested by that device, are provided herein. Intervening content may be pre-loaded on to the device and associated with one or more particular advertisements such that selecting/interacting with the associated advertisement triggers intervening content display during known or detected periods of latency. In some cases, a latency threshold or thresholds may determine one or more types of content to present, and/or a content presentation sequence.

公开(公告)号：US10591967B1

公开(公告)日：2020-03-17

申请号：US15786580

申请日：2017-10-17

Applicant: Google LLC

Inventor： Hareesh Nagarajan ,  Surojit Chatterjee

IPC: G06F9/46 ,  G06F1/28

Abstract: Selection and serving of content items may include receiving data indicative of a status of an energy source of a device with a request for a content item. A first received content item may be associated with a first energy consumption level and a second received content item may be associated with a second energy consumption level. The accessed content items are responsive to the request for a content item. The first energy consumption level may be higher than the second energy consumption level. The first content item or the second content item may be selected based, at least in part, on the received data indicative of the status of the energy source of the device, and data to display the selected content item may be provided to the device.

公开(公告)号：US20230368245A1

公开(公告)日：2023-11-16

申请号：US18225240

申请日：2023-07-24

Applicant: Google LLC

Inventor： Satyam Shaw ,  Ravi Jain ,  Surojit Chatterjee

IPC: G06Q30/0251 ,  G06Q30/00 ,  G06Q30/0241

CPC classification number: G06Q30/0267 ,  G06Q30/00 ,  G06Q30/0241 ,  G06Q30/0276 ,  G06Q30/0277

Abstract: In a method, performed by a server, for presenting content on a user device during load latency, a content item for presentation on the user device is selected. The content item and intervening content are transmitted to the user device. The intervening content includes a static version of a landing page associated with the content item. A request to load the landing page is received from the user device. The request is initiated by selection of the content item on the user device. The transmitting occurs before receiving any request to load the landing page from the user device.

公开(公告)号：US11513579B2

公开(公告)日：2022-11-29

申请号：US16819572

申请日：2020-03-16

Applicant: Google LLC

Inventor： Hareesh Nagarajan ,  Surojit Chatterjee

IPC: G06F9/46 ,  G06F1/3212 ,  G06F1/3234 ,  G06F1/28

Abstract: Selection and serving of content items may include receiving data indicative of a status of an energy source of a device with a request for a content item. A first received content item may be associated with a first energy consumption level and a second received content item may be associated with a second energy consumption level. The accessed content items are responsive to the request for a content item. The first energy consumption level may be higher than the second energy consumption level. The first content item or the second content item may be selected based, at least in part, on the received data indicative of the status of the energy source of the device, and data to display the selected content item may be provided to the device.

公开(公告)号：US20200374265A1

公开(公告)日：2020-11-26

申请号：US16989737

申请日：2020-08-10

Applicant: Google LLC

Inventor： Anshul Kothari ,  Gaurav Bhaya ,  Amit Agarwal ,  Surojit Chatterjee ,  Vibhor Nanavati

IPC: H04L29/12 ,  H04L29/08 ,  H04L29/06

Abstract: The disclosure is directed to maintaining an asynchronous communication via an intermediary. An agent executed on a device intermediary to clients and providers can receive a request from a client for an asynchronous communication between the client device and a provider device. The agent identifies a provider dynamic identifier identifying the provider. The agent uses a communication channel selection policy to determine a communication channel and a provider static identifier corresponding to the provider device. The agent maps a client dynamic identifier assigned by the server to a client static identifier of the client device. The agent generates a transmission data package including the content, a source address identifying the client dynamic identifier and a destination address identifying the provider static identifier. The agent provides the generated transmission data package for transmission via the communication channel determined using the communication channel selection policy to the provider device.

公开(公告)号：US20200162569A1

公开(公告)日：2020-05-21

申请号：US16750867

申请日：2020-01-23

Applicant: Google LLC

Inventor： Vibhor Nanavati ,  Anshul Kothari ,  Amit Agarwal ,  Gaurav Ravindra Bhaya ,  Surojit Chatterjee

IPC: H04L29/08 ,  G06F16/9537 ,  G06F16/9535 ,  H04L12/58 ,  G06Q30/02

Abstract: Methods, systems, and apparatus, including computer programs encoded on a computer storage medium, for facilitating and improving push messaging provided to users. In one aspect, a method includes receiving, from a user device, a request to subscribe to a push messaging service, selecting a given phone number that is uniquely associated with the user based on the received request, transmitting, to a user device, a first message that presents visual information at the user device and includes the given phone number, receiving, by the one or more servers, a second message addressed to the given phone number, selecting an additional message that presents additional visual information at the user device based, at least in part, on the message received from the user device and one or more of a geolocation of the mobile device or a time of day, and transmitting the additional message to the user device.