公开(公告)号：US20140074621A1

公开(公告)日：2014-03-13

申请号：US13756397

申请日：2013-01-31

Applicant: OPENTV, INC.

Inventor： Crx Chai ,  Isaac Chellin ,  Alex Fishman ,  Pierre Sarda

IPC: G06Q30/02

CPC classification number: G06Q30/0251 ,  G06Q30/0242

Abstract: Systems and methods of pushing content to secondary connected devices include pushing targeted content such as interactive advertisements, banners, games or application to secondary connected devices in a household. The targeted content may reflect user preferences associated with the secondary connected devices, including user behaviour and previous interaction with various forms of content viewed on the secondary connected devices. The targeted content may be either locally cached or retrieved from an advertisement server at the time of pushing to the secondary connected devices.

Abstract translation: 将内容推送到次级连接设备的系统和方法包括将诸如互动广告，横幅，游戏或应用的目标内容推送到家庭中的次要连接设备。 目标内容可以反映与辅助连接的设备相关联的用户偏好，包括用户行为以及与辅助连接的设备上观看的各种形式的内容之前的交互。 在推送到次要连接的设备时，目标内容可以在本地缓存或从广告服务器检索。