公开(公告)号：US20190205646A1

公开(公告)日：2019-07-04

申请号：US16235007

申请日：2018-12-28

Applicant: eBay Inc.

Inventor： Robinson Piramuthu ,  Timothy Samuel Keefer ,  Ashmeet Singh Rekhi ,  Padmapriya Gudipati ,  Mohammadhadi Kiapour ,  Shuai Zheng ,  Md Atiq ul Islam ,  Nicholas Anthony Whyte ,  Giridharan Iyengar

IPC: G06K9/00 ,  G06N20/00 ,  G06F3/01 ,  G06F16/583

CPC classification number: G06F16/532 ,  G06F3/017 ,  G06F3/0482 ,  G06F16/3326 ,  G06F16/538 ,  G06F16/583 ,  G06F16/9032 ,  G06F16/9035 ,  G06F16/907 ,  G06F16/908 ,  G06F16/9535 ,  G06K9/00671 ,  G06K9/66 ,  G06N20/00

Abstract: Techniques and systems are described that leverage computer vision as part of search to expand functionality of a computing device available to a user and increase operational computational efficiency as well as efficiency in user interaction. In a first example, user interaction with items of digital content is monitored. Computer vision techniques are used to identify digital images in the digital content, objects within the digital images, and characteristics of those objects. This information is used to assign a user to a user segment of a user population which is then used to control output of subsequent digital content to the user, e.g., recommendations, digital marketing content, and so forth.