摘要:
A tool facilitating learning latent semantics for ranking (LLSR) tailored to the ranking task via leveraging relevance information of query-document pairs to learn a tailored latent semantic space such that other documents are better ranked for the queries in the subspace. The tool applying a learning latent semantics for ranking algorithm integrating LLSR, thereby enabling learning an optimal latent semantic space (LSS) for ranking by utilizing relevance information in the training process of subspace learning. The tool enabling an optimization of the LSS as a closed form solution and facilitating reporting the learned LSS.
摘要:
A method for categorizing online user behavior data, including creating a target set of users based on an advertiser query, identifying two or more users in the target set having one or more first similar behavior attributes using a Minhash algorithm; and modifying the target set according to the two or more identified users.
摘要:
The search intent co-learning technique described herein learns user search intents from rule-based training data and denoises and debiases this data. The technique generates several sets of biased and noisy training data using different rules. It trains each of a set of classifiers using different training data sets independently. The classifiers are then used to categorize the training data as well as any unlabeled data. The classified data confidently classified by one classifier is added to other training data sets, and the wrongly classified data is filtered out from the training data sets, so as to create an accurate training data set with which to train a classifier to learn a user's intent for submitting a search query string or targeting a user for on-line advertising based on user behavior.
摘要:
Techniques for identifying similar queries based on their overall similarity and partial similarity of time series of frequencies of the queries are provided. To identify queries that are similar to a target query, the query analysis system generates, for each query, an overall similarity score for that query and the target query based on the time series of the query and the target query. The query analysis system also generates, for each query, partial similarity scores for the query and the target query based on various time sub-series of the overall time series of the queries. The query analysis system then identifies queries as being similar to the target query based on the overall similarity scores and the partial similarity scores of the queries.
摘要:
Representing queries and determining similarity of queries based on an autoregressive integrated moving average (“ARIMA”) model is provided. A query analysis system represents each query by its ARIMA coefficients. The query analysis system may estimate the frequency information for a desired past or future interval based on frequency information for some initial intervals. The query analysis system may also determine the similarity of a pair of queries based on the similarity of their ARIMA coefficients. The query analysis system may use various metrics, such as a correlation metric, to determine the similarity of the ARIMA coefficients.
摘要:
Techniques for analyzing and modeling the frequency of queries are provided by a query analysis system. A query analysis system analyzes frequencies of a query over time to determine whether the query is time-dependent or time-independent. The query analysis system forecasts the frequency of time-dependent queries based on their periodicities. The query analysis system forecasts the frequency of time-independent queries based on causal relationships with other queries. To forecast the frequency of time-independent queries, the query analysis system analyzes the frequency of a query over time to identify significant increases in the frequency, which are referred to as “query events” or “events.” The query analysis system forecasts frequencies of time-independent queries based on queries with events that tend to causally precede events of the query to be forecasted.
摘要:
Techniques for analyzing and modeling the frequency of queries are provided by a query analysis system. A query analysis system analyzes frequencies of a query over time to determine whether the query is time-dependent or time-independent. The query analysis system forecasts the frequency of time-dependent queries based on their periodicities. The query analysis system forecasts the frequency of time-independent queries based on causal relationships with other queries. To forecast the frequency of time-independent queries, the query analysis system analyzes the frequency of a query over time to identify significant increases in the frequency, which are referred to as “query events” or “events.” The query analysis system forecasts frequencies of time-independent queries based on queries with events that tend to causally precede events of the query to be forecasted.
摘要:
Techniques for identifying similar queries based on their overall similarity and partial similarity of time series of frequencies of the queries are provided. To identify queries that are similar to a target query, the query analysis system generates, for each query, an overall similarity score for that query and the target query based on the time series of the query and the target query. The query analysis system also generates, for each query, partial similarity scores for the query and the target query based on various time sub-series of the overall time series of the queries. The query analysis system then identifies queries as being similar to the target query based on the overall similarity scores and the partial similarity scores of the queries.
摘要:
Disclosed is a system and method that allows a computer system the ability to predict what query terms in a search will be popular. The system creates a unified model that determines the future popularity of a query term over a period of time in the future. The unified model averages the results of three different prediction models to obtain a prediction of the future popularity of a query term. The prediction from the unified model is compared against a threshold value of popularity over a time period. When the predicted popularity of the query exceeds the threshold the term is stored. In some embodiments the period that the term exceeds the threshold may also be stored.
摘要:
A method and system for determining similarity between items is provided. To calculate similarity scores for pairs of items, the similarity system initializes a similarity score for each pair of objects and each pair of features. The similarity system then iteratively calculates the similarity scores for each pair of objects based on the similar scores of the pairs of features calculated during a previous iteration and calculates the similarity scores for each pair of features based on the similarity scores of the pairs of objects calculated during a previous iteration. The similarity system implements an algorithm that is based on a recursive definition of the similarities between objects and between features. The similarity system continues the iterations of recalculating the similarity scores until the similarity scores converge on a solution.