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1.
公开(公告)号:US20120167134A1
公开(公告)日:2012-06-28
申请号:US13336399
申请日:2011-12-23
IPC分类号: H04N21/80
CPC分类号: H04N5/265 , G06K9/00718 , G06Q30/0251 , G06Q30/0276 , G06T1/60 , G06T11/60 , H04H20/10 , H04H20/38 , H04H20/93 , H04H60/33 , H04H60/64 , H04M1/57 , H04N5/4401 , H04N5/445 , H04N5/44504 , H04N5/44543 , H04N5/44582 , H04N5/44591 , H04N5/45 , H04N5/602 , H04N7/088 , H04N7/0884 , H04N7/0887 , H04N7/10 , H04N7/102 , H04N7/163 , H04N7/165 , H04N7/173 , H04N7/17318 , H04N7/17336 , H04N7/17354 , H04N21/2221 , H04N21/234318 , H04N21/235 , H04N21/23608 , H04N21/2362 , H04N21/2381 , H04N21/2389 , H04N21/2543 , H04N21/258 , H04N21/25883 , H04N21/25891 , H04N21/262 , H04N21/26208 , H04N21/2668 , H04N21/42204 , H04N21/42653 , H04N21/42684 , H04N21/4312 , H04N21/4314 , H04N21/4316 , H04N21/4331 , H04N21/4344 , H04N21/4345 , H04N21/435 , H04N21/4383 , H04N21/4385 , H04N21/44222 , H04N21/443 , H04N21/4532 , H04N21/454 , H04N21/45455 , H04N21/45457 , H04N21/458 , H04N21/4622 , H04N21/47 , H04N21/472 , H04N21/47205 , H04N21/47214 , H04N21/4725 , H04N21/4755 , H04N21/478 , H04N21/4786 , H04N21/4788 , H04N21/482 , H04N21/6405 , H04N21/64307 , H04N21/6543 , H04N21/6547 , H04N21/6581 , H04N21/6582 , H04N21/812 , H04N21/8146 , H04N21/8583 , H04N21/8586
摘要: A method and an apparatus are used to target interactive virtual objects to subscribers in a television delivery system. Programs are selected and virtual object locations are defined in the selected programs. The virtual objects available for targeting are categorized and the categories are correlated to subscriber information to determine the optimum targeting of the virtual objects. Upstream data reception hardware, databases and processing hardware and software, and corresponding features in a user's terminal are used to accomplish these functions.
摘要翻译: 使用方法和装置将交互式虚拟对象定向到电视传送系统中的订户。 选择程序,并在所选程序中定义虚拟对象位置。 可用于定位的虚拟对象被分类,并且类别与订户信息相关联,以确定虚拟对象的最佳定位。 使用上行数据接收硬件,数据库和处理硬件和软件以及用户终端中的对应特征来完成这些功能。
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公开(公告)号:US07673319B1
公开(公告)日:2010-03-02
申请号:US10227833
申请日:2002-08-27
IPC分类号: H04N7/173
CPC分类号: H04N21/4786 , H04H20/78 , H04H20/95 , H04H60/23 , H04H60/72 , H04H60/94 , H04H60/96 , H04M1/57 , H04N5/4401 , H04N5/445 , H04N5/44543 , H04N5/44582 , H04N5/44591 , H04N5/45 , H04N5/602 , H04N7/088 , H04N7/0884 , H04N7/0887 , H04N7/10 , H04N7/102 , H04N7/163 , H04N7/165 , H04N7/173 , H04N7/17318 , H04N7/17336 , H04N7/17354 , H04N21/235 , H04N21/23608 , H04N21/2362 , H04N21/2381 , H04N21/2389 , H04N21/2543 , H04N21/258 , H04N21/25891 , H04N21/4181 , H04N21/4184 , H04N21/42204 , H04N21/4316 , H04N21/4344 , H04N21/4345 , H04N21/435 , H04N21/4385 , H04N21/44222 , H04N21/443 , H04N21/4532 , H04N21/454 , H04N21/4622 , H04N21/47 , H04N21/472 , H04N21/47214 , H04N21/4755 , H04N21/478 , H04N21/4788 , H04N21/482 , H04N21/64307 , H04N21/6547 , H04N21/812 , H04N21/8166 , H04N21/8586
摘要: A method of displaying menus on a screen of a television using a set-top terminal connected to the television is described. The method receives a video signal including video of a plurality of programs transmitted from a source remote from the television and the set-top terminal, generates a submenu that includes a plurality of selectable program listings, each program listing corresponding to one of the plurality of programs, displays the submenu on the screen during broadcast of the plurality of programs, displays the video of one of the plurality of programs on the screen in response to a user selection of the corresponding program listing, generates an overlay menu that includes selectable options, and displays the overlay menu together with the displayed video of the program on the screen.
摘要翻译: 描述使用连接到电视的机顶终端在电视机屏幕上显示菜单的方法。 该方法接收包括从远离电视的源和机顶终端发送的多个节目的视频的视频信号,生成包括多个可选节目列表的子菜单,每个节目列表对应于多个 程序,在广播多个节目期间在屏幕上显示子菜单,响应于用户选择对应的节目列表,在屏幕上显示多个节目中的一个节目的视频,生成包括可选择的选项的重叠菜单, 并在屏幕上显示叠加菜单以及程序的显示视频。
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公开(公告)号:US07590993B1
公开(公告)日:2009-09-15
申请号:US09124043
申请日:1998-07-29
CPC分类号: H04N21/4786 , H04H20/02 , H04H20/06 , H04H20/10 , H04H20/103 , H04H20/38 , H04H20/42 , H04H60/04 , H04H60/23 , H04H60/31 , H04H60/43 , H04H60/64 , H04H60/66 , H04M1/57 , H04N5/4401 , H04N5/4403 , H04N5/445 , H04N5/44504 , H04N5/44543 , H04N5/44582 , H04N5/44591 , H04N5/45 , H04N5/602 , H04N7/088 , H04N7/0882 , H04N7/0884 , H04N7/0887 , H04N7/10 , H04N7/102 , H04N7/163 , H04N7/165 , H04N7/173 , H04N7/17318 , H04N7/17336 , H04N7/17354 , H04N21/2181 , H04N21/21815 , H04N21/2187 , H04N21/2221 , H04N21/235 , H04N21/23608 , H04N21/2362 , H04N21/2381 , H04N21/2389 , H04N21/252 , H04N21/2543 , H04N21/258 , H04N21/25883 , H04N21/25891 , H04N21/26208 , H04N21/26283 , H04N21/2668 , H04N21/42204 , H04N21/42653 , H04N21/42684 , H04N21/4312 , H04N21/4314 , H04N21/4316 , H04N21/4331 , H04N21/4344 , H04N21/4345 , H04N21/435 , H04N21/4383 , H04N21/4385 , H04N21/44204 , H04N21/44222 , H04N21/443 , H04N21/4532 , H04N21/454 , H04N21/458 , H04N21/4622 , H04N21/4668 , H04N21/47 , H04N21/472 , H04N21/47211 , H04N21/47214 , H04N21/4755 , H04N21/478 , H04N21/4788 , H04N21/482 , H04N21/4821 , H04N21/6405 , H04N21/64307 , H04N21/6543 , H04N21/6547 , H04N21/812 , H04N21/8146 , H04N21/8586 , H04N2005/4405
摘要: A processor in a television program delivery system receives programs watched information from terminals in a television delivery system. The processor arranges the programs watched information in a database or programs watched matrix so that the frequency of programs watched may be determined. The programs watched matrix may consist of time slots and program categories. The processor determines a program count for programs or program categories. The program count may then be used to send programming to the terminals. The terminals may provide the programs watched information in response to a cyclic polling message generated by the processor or by using a random access routine. The programs watched information may be provided over a cable or a telephone line.
摘要翻译: 电视节目传送系统中的处理器从电视传送系统中的终端接收节目观看信息。 处理器将节目观看信息排列在数据库或节目观看矩阵中,以便可以确定观看节目的频率。 观看矩阵的节目可能包含时隙和节目类别。 处理器确定程序或程序类别的程序计数。 然后程序计数可用于向终端发送编程。 终端可以响应于由处理器生成的循环轮询消息或通过使用随机访问例程来提供节目观看信息。 节目观看的信息可以通过电缆或电话线路提供。
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公开(公告)号:US20090031335A1
公开(公告)日:2009-01-29
申请号:US12243228
申请日:2008-10-01
IPC分类号: H04N7/16
CPC分类号: H04N21/42684 , H04N7/163 , H04N7/17318 , H04N21/2543 , H04N21/458 , H04N21/4622 , H04N21/63345 , H04N21/812
摘要: A method and a system for selecting and ordering broadcast programs uses an electronic program guide that may be broadcast to subscribers or posted on an Internet web site. The system allows national broadcasters to provide one or more channels of pay-per-view or subscription programming and to establish a mechanism for billing subscribers who access the programs. Subscribers may access the Internet and send a program request to a web site. An authorization is then forwarded to a billing center and to a local broadcaster. The billing center debits the subscriber's account, or prepares a bill. The local broadcaster sends the authorization to the subscriber. The authorization includes a program code and a terminal identifier that permit the subscriber's television or set top terminal to decrypt and display the program.
摘要翻译: 用于选择和排序广播节目的方法和系统使用可以广播给订阅者或张贴在因特网网站上的电子节目指南。 该系统允许国家广播机构提供一个或多个按次付费或订阅节目的频道,并建立一个用于对访问节目的用户进行计费的机制。 用户可以访问互联网并向网站发送节目请求。 然后将授权转发到计费中心和本地广播公司。 计费中心借记订户的帐户,或者准备账单。 本地广播公司向用户发送授权。 授权包括一个程序代码和一个允许用户的电视或机顶终端解密和显示该程序的终端标识符。
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公开(公告)号:US07260829B1
公开(公告)日:2007-08-21
申请号:US09252485
申请日:1999-02-18
IPC分类号: H04N7/16
CPC分类号: H04N21/4786 , H04H20/86 , H04H60/23 , H04H60/94 , H04M1/57 , H04N5/4401 , H04N5/445 , H04N5/44543 , H04N5/44582 , H04N5/44591 , H04N5/45 , H04N5/602 , H04N7/088 , H04N7/0882 , H04N7/0884 , H04N7/0887 , H04N7/10 , H04N7/102 , H04N7/163 , H04N7/165 , H04N7/173 , H04N7/17318 , H04N7/17336 , H04N7/17354 , H04N21/235 , H04N21/23608 , H04N21/2362 , H04N21/2381 , H04N21/2389 , H04N21/2543 , H04N21/258 , H04N21/25891 , H04N21/42204 , H04N21/4316 , H04N21/4344 , H04N21/4345 , H04N21/435 , H04N21/4385 , H04N21/44222 , H04N21/443 , H04N21/4532 , H04N21/454 , H04N21/4622 , H04N21/47 , H04N21/472 , H04N21/47214 , H04N21/4755 , H04N21/4788 , H04N21/482 , H04N21/64307 , H04N21/6547 , H04N21/812 , H04N21/8586
摘要: A novel advanced set top terminal capable of digital decompression, displaying picture-on-picture, outputting multiple video channels, outputting multiple audio signals, outputting multiple audio channels corresponding to a single video channel, and other advanced functional capabilities for use in a television program delivery system is described. The invention relates to methods and apparatus for upgrading existing set top terminals to provide these advanced functional capabilities. The invention is particularly useful in television program delivery systems providing advanced functional capabilities using a set of hardware upgrades and/or an expansion card. Specifically, the invention is an ungradable system that supports displaying picture-on-picture, multiple video channels, multiple audio signals and multiple audio signals corresponding to a single video channel, among other features and capabilities through the use of internal software, hardware upgrades, an upgrade module and/or expansion cards. The upgraded hardware generally includes microprocessors, various output ports, tuners, demodulators, demultiplexors, decryptors and memory.
摘要翻译: 一种能够进行数字解压缩的新型高级机顶盒终端,显示画中画,输出多个视频通道,输出多个音频信号,输出与单个视频通道相对应的多个音频通道,以及用于电视节目的其他高级功能 传送系统被描述。 本发明涉及用于升级现有机顶终端以提供这些高级功能能力的方法和装置。 本发明在使用一组硬件升级和/或扩展卡提供高级功能能力的电视节目传送系统中特别有用。 具体而言,本发明是一种不可分级的系统,其通过使用内部软件,硬件升级,支持通过使用内部软件,硬件升级等来显示与单个视频通道相对应的图像,多个视频信道,多个音频信号和多个音频信号, 升级模块和/或扩展卡。 升级的硬件通常包括微处理器,各种输出端口,调谐器,解调器,解复用器,解密器和存储器。
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公开(公告)号:US07017178B1
公开(公告)日:2006-03-21
申请号:US09162768
申请日:1998-09-30
IPC分类号: H04N7/16
CPC分类号: H04N21/4786 , H04H20/86 , H04H60/23 , H04H60/94 , H04M1/57 , H04N5/4401 , H04N5/445 , H04N5/44543 , H04N5/44582 , H04N5/44591 , H04N5/45 , H04N5/602 , H04N7/088 , H04N7/0882 , H04N7/0884 , H04N7/0887 , H04N7/10 , H04N7/102 , H04N7/163 , H04N7/165 , H04N7/173 , H04N7/17318 , H04N7/17336 , H04N7/17354 , H04N21/235 , H04N21/23608 , H04N21/2362 , H04N21/2381 , H04N21/2389 , H04N21/2543 , H04N21/258 , H04N21/25891 , H04N21/42204 , H04N21/4316 , H04N21/4344 , H04N21/4345 , H04N21/435 , H04N21/4385 , H04N21/44222 , H04N21/443 , H04N21/4532 , H04N21/454 , H04N21/4622 , H04N21/47 , H04N21/472 , H04N21/47214 , H04N21/4755 , H04N21/4788 , H04N21/482 , H04N21/64307 , H04N21/6547 , H04N21/812 , H04N21/8586
摘要: The invention relates to apparatus and methods for upgrading a set top terminal for use with a cable television program delivery system. A hardware upgrade or expansion card is connected to a set top terminal to enhance the functionality of the set top terminal and to allow the set top terminal to receive digital audio programs. The hardware upgrade includes audio signal processing circuitry such as a tuner, demodulator, demultiplexor, decryptor, and decompressor. A microprocessor in the hardware upgrade enables the upgrade to accept subscriber inputs so as to select a particular digital audio program for listening. Subscriber inputs may be generated from a remote control and a menu system of the set top terminal.
摘要翻译: 本发明涉及用于升级用于有线电视节目传送系统的机顶终端的装置和方法。 硬件升级或扩展卡连接到机顶终端,以增强机顶终端的功能,并允许机顶终端接收数字音频节目。 硬件升级包括诸如调谐器,解调器,解复用器,解密器和解压缩器之类的音频信号处理电路。 硬件升级中的微处理器使得升级可以接受用户输入,以便选择特定的数字音频节目进行收听。 订户输入可以从机顶终端的遥控器和菜单系统产生。
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公开(公告)号:US06463585B1
公开(公告)日:2002-10-08
申请号:US09054419
申请日:1998-04-03
IPC分类号: H04N710
CPC分类号: H04N21/42684 , H04H20/10 , H04H60/43 , H04H60/64 , H04M1/57 , H04N5/4401 , H04N5/445 , H04N5/44504 , H04N5/44543 , H04N5/44582 , H04N5/44591 , H04N5/45 , H04N5/602 , H04N7/088 , H04N7/0884 , H04N7/0887 , H04N7/10 , H04N7/102 , H04N7/163 , H04N7/165 , H04N7/173 , H04N7/17318 , H04N7/17336 , H04N7/17354 , H04N21/2221 , H04N21/235 , H04N21/23608 , H04N21/2362 , H04N21/2381 , H04N21/2389 , H04N21/2543 , H04N21/258 , H04N21/25883 , H04N21/25891 , H04N21/262 , H04N21/26208 , H04N21/2668 , H04N21/42204 , H04N21/42653 , H04N21/4312 , H04N21/4314 , H04N21/4316 , H04N21/4331 , H04N21/4344 , H04N21/4345 , H04N21/435 , H04N21/4383 , H04N21/4385 , H04N21/44222 , H04N21/443 , H04N21/4532 , H04N21/454 , H04N21/458 , H04N21/4622 , H04N21/47 , H04N21/472 , H04N21/47214 , H04N21/4755 , H04N21/478 , H04N21/4786 , H04N21/4788 , H04N21/482 , H04N21/6405 , H04N21/64307 , H04N21/6543 , H04N21/6547 , H04N21/812 , H04N21/8146 , H04N21/8586
摘要: A novel multiple channel architecture is designed to allow targeted advertising directed to television terminals connected to an operations center or a cable headend. Program channels carry television programs. During commercial breaks in the television programs, advertisements, which are also broadcast on the program channel, are displayed. However, additional feeder channels carry alternate advertising that may be better suited for certain viewing audiences. The operations center or the cable headend generate a group assignment plan that assigns the television terminals to groups, based on factors such as area of dominant influence and household income. A switching plan is then generated that instructs the television terminals to remain with the program channel or to switch to one of the alternate feeder channels during the program breaks. The television terminals record which channels were viewed during the program breaks, and report this information to the cable headends and the operations center. The reported information is used to generate billing for commercial advertisers, and to analyze viewer watching habits. The invention uses upstream data reception hardware, databases and processing hardware and software to accomplish these functions.
摘要翻译: 一种新颖的多频道架构旨在允许针对连接到操作中心或有线头端的电视终端进行有针对性的广告。 节目频道携带电视节目。 在电视节目的商业休息期间,显示也在节目频道上广播的广告。 然而,额外的馈线通道携带可能更适合某些观众的替代广告。 运营中心或有线头端根据主导影响面积和家庭收入等因素,生成分配给电视终端的小组分配方案。 然后产生切换计划,指示电视终端在节目中断时保留节目频道或切换到其中一个备用馈线信道。 电视终端记录节目休息期间查看哪些频道,并将该信息报告给有线头端和操作中心。 报告的信息用于为商业广告客户生成结算信息,并分析观众的观看习惯。 本发明使用上游数据接收硬件,数据库和处理硬件和软件来完成这些功能。
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公开(公告)号:US09009773B1
公开(公告)日:2015-04-14
申请号:US09106859
申请日:1998-06-30
CPC分类号: H04N21/4104 , H04N21/4183 , H04N21/4184 , H04N21/4755 , H04N21/488
摘要: A novel advanced set top terminal capable of digital decompression, menu generation, interactivity and other advanced functional capabilities for use in a television program delivery system (200) is described. The invention relates to methods and apparatus for upgrading existing set top terminals (220) to provide menu generation capability and advanced functional capabilities. The invention is particularly useful in television program delivery systems (200) with hundreds of channels of programming, providing (i) menu driven program selection through the addition of an upgrade module (300) or menu generation card and (ii) advanced functional capabilities using a set of hardware upgrades (e.g., 130) and/or an expansion card. Specifically, the invention is an upgradeable system that supports advanced set top functionality through the use of internal software, hardware upgrades, an upgrade module and/or expansion cards. The upgraded hardware generally includes a microprocessor, various input/output ports (e.g., 308), processing circuitry (e.g., 108) and memory (e.g., 116). The invention results in an upgraded set top terminal that supports: menu generation; picture-on-picture displays; program catalog services; interactive services; telephone caller identification; digital audio reception; VCR control; HDTV reception; and backyard satellite system interoperability, among other features and capabilities.
摘要翻译: 描述了能够在电视节目传送系统(200)中使用的数字解压缩,菜单生成,交互性和其它高级功能能力的新型高级机顶盒终端。 本发明涉及用于升级现有机顶终端(220)以提供菜单生成能力和高级功能能力的方法和装置。 本发明在具有数百个编程通道的电视节目传送系统(200)中特别有用,提供(i)通过添加升级模块(300)或菜单生成卡的菜单驱动的节目选择和(ii)使用 一组硬件升级(例如,130)和/或扩展卡。 具体来说,本发明是通过使用内部软件,硬件升级,升级模块和/或扩展卡来支持高级机顶盒功能的可升级系统。 升级的硬件通常包括微处理器,各种输入/输出端口(例如,308),处理电路(例如,108)和存储器(例如,116)。 本发明导致升级机顶终端支持:菜单生成; 画中画显示; 程序目录服务; 互动服务; 电话来电识别; 数字音频接收; 录像机控制; 高清电视接收; 和后院卫星系统的互操作性等功能和功能。
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公开(公告)号:US08276183B1
公开(公告)日:2012-09-25
申请号:US09396428
申请日:1999-09-15
CPC分类号: H04N21/4786 , H04H20/02 , H04H20/06 , H04H20/10 , H04H20/42 , H04H20/78 , H04H20/79 , H04H20/95 , H04H60/04 , H04H60/13 , H04H60/22 , H04H60/23 , H04H60/39 , H04H60/47 , H04H60/66 , H04H60/72 , H04H60/74 , H04H60/94 , H04H60/96 , H04H60/97 , H04H2201/70 , H04M1/57 , H04N5/4401 , H04N5/4403 , H04N5/445 , H04N5/44504 , H04N5/44543 , H04N5/44582 , H04N5/44591 , H04N5/45 , H04N5/602 , H04N7/088 , H04N7/0882 , H04N7/0884 , H04N7/0887 , H04N7/10 , H04N7/102 , H04N7/163 , H04N7/165 , H04N7/173 , H04N7/17318 , H04N7/17336 , H04N7/17354 , H04N21/2181 , H04N21/21815 , H04N21/2187 , H04N21/2221 , H04N21/235 , H04N21/23608 , H04N21/2362 , H04N21/2381 , H04N21/2389 , H04N21/252 , H04N21/2543 , H04N21/258 , H04N21/25891 , H04N21/26208 , H04N21/26283 , H04N21/2668 , H04N21/4181 , H04N21/4184 , H04N21/42204 , H04N21/42653 , H04N21/4312 , H04N21/4314 , H04N21/4316 , H04N21/4331 , H04N21/4344 , H04N21/4345 , H04N21/435 , H04N21/4385 , H04N21/44204 , H04N21/44222 , H04N21/443 , H04N21/4532 , H04N21/454 , H04N21/4622 , H04N21/4668 , H04N21/47 , H04N21/472 , H04N21/47211 , H04N21/47214 , H04N21/4755 , H04N21/478 , H04N21/4788 , H04N21/482 , H04N21/4821 , H04N21/64307 , H04N21/6543 , H04N21/6547 , H04N21/812 , H04N21/8146 , H04N21/8166 , H04N21/8173 , H04N21/8586 , H04N2005/4405
摘要: The invention relates to apparatus and methods for a television terminal with data storage. The television terminal may be a set top terminal for use with a cable television program delivery system. The data storage may be integral to the terminal or may be provided as a hardware upgrade unit or expansion card connected to the terminal to modularly enhance the functionality of the terminal. The data storage may be in the form of a disc, such as a compact disc storage device or a CD-ROM. The data stored on the storage device may relate to games, education, encyclopedias, reference, or economics. The television terminal may additionally include a microprocessor that is programmed to react to information within a television signal to access the data stored on the storage device.
摘要翻译: 本发明涉及具有数据存储的电视终端的装置和方法。 电视终端可以是与有线电视节目传送系统一起使用的机顶终端。 数据存储器可以与终端集成,或者可以被提供为连接到终端的硬件升级单元或扩展卡,以模块化地增强终端的功能。 数据存储器可以是诸如光盘存储设备或CD-ROM的盘的形式。 存储在存储设备上的数据可以涉及游戏,教育,百科全书,参考或经济学。 电视终端还可以包括被编程为对电视信号内的信息作出反应以访问存储在存储设备上的数据的微处理器。
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公开(公告)号:US08117635B2
公开(公告)日:2012-02-14
申请号:US12731254
申请日:2010-03-25
CPC分类号: H04N5/265 , G06K9/00718 , G06Q30/0251 , G06Q30/0276 , G06T1/60 , G06T11/60 , H04H20/10 , H04H20/38 , H04H20/93 , H04H60/33 , H04H60/64 , H04M1/57 , H04N5/4401 , H04N5/445 , H04N5/44504 , H04N5/44543 , H04N5/44582 , H04N5/44591 , H04N5/45 , H04N5/602 , H04N7/088 , H04N7/0884 , H04N7/0887 , H04N7/10 , H04N7/102 , H04N7/163 , H04N7/165 , H04N7/173 , H04N7/17318 , H04N7/17336 , H04N7/17354 , H04N21/2221 , H04N21/234318 , H04N21/235 , H04N21/23608 , H04N21/2362 , H04N21/2381 , H04N21/2389 , H04N21/2543 , H04N21/258 , H04N21/25883 , H04N21/25891 , H04N21/262 , H04N21/26208 , H04N21/2668 , H04N21/42204 , H04N21/42653 , H04N21/42684 , H04N21/4312 , H04N21/4314 , H04N21/4316 , H04N21/4331 , H04N21/4344 , H04N21/4345 , H04N21/435 , H04N21/4383 , H04N21/4385 , H04N21/44222 , H04N21/443 , H04N21/4532 , H04N21/454 , H04N21/45455 , H04N21/45457 , H04N21/458 , H04N21/4622 , H04N21/47 , H04N21/472 , H04N21/47205 , H04N21/47214 , H04N21/4725 , H04N21/4755 , H04N21/478 , H04N21/4786 , H04N21/4788 , H04N21/482 , H04N21/6405 , H04N21/64307 , H04N21/6543 , H04N21/6547 , H04N21/6581 , H04N21/6582 , H04N21/812 , H04N21/8146 , H04N21/8583 , H04N21/8586
摘要: A method and an apparatus are used to target interactive virtual objects to subscribers in a television delivery system. Programs are selected and virtual object locations are defined in the selected programs. The virtual objects available for targeting are categorized and the categories are correlated to subscriber information to determine the optimum targeting of the virtual objects. Upstream data reception hardware, databases and processing hardware and software, and corresponding features in a user's terminal are used to accomplish these functions.
摘要翻译: 使用方法和装置将交互式虚拟对象定向到电视传送系统中的订户。 选择程序,并在所选程序中定义虚拟对象位置。 可用于定位的虚拟对象被分类,并且类别与订户信息相关联,以确定虚拟对象的最佳定位。 使用上行数据接收硬件,数据库和处理硬件和软件以及用户终端中的对应特征来完成这些功能。
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