公开(公告)号：US09456058B1

公开(公告)日：2016-09-27

申请号：US14843730

申请日：2015-09-02

申请人： Google Inc.

发明人： Wook Jin Chung

IPC分类号： G06F15/16 ,  H04L29/06 ,  H04L29/08 ,  G06F17/30

CPC分类号： H04L67/42 ,  G06F17/3089 ,  G06Q10/06 ,  G06Q30/0279 ,  G06Q40/06 ,  H04L67/10 ,  H04L67/1036 ,  H04L67/20 ,  H04L67/22 ,  H04L67/26

摘要： A method for managing assets for a content item to be displayed on at least one client computing device having a display is provided. Additionally, a server computing device for managing assets for a content item to be displayed on at least one client computing device having a display is provided. Additionally, a computer-readable storage device having processor-executable instructions embodied thereon is provided. The processor-executable instructions are for managing assets for a content item to be displayed on at least one client computing device having a display.

公开(公告)号：US09143555B1

公开(公告)日：2015-09-22

申请号：US13902095

申请日：2013-05-24

申请人： Google Inc.

发明人： Wook Jin Chung

IPC分类号： G06F15/16 ,  H04L29/08

CPC分类号： H04L67/42 ,  G06F17/3089 ,  G06Q10/06 ,  G06Q30/0279 ,  G06Q40/06 ,  H04L67/10 ,  H04L67/1036 ,  H04L67/20 ,  H04L67/22 ,  H04L67/26

摘要： A method for managing assets for a content item to be displayed on at least one client computing device having a display is provided. Additionally, a server computing device for managing assets for a content item to be displayed on at least one client computing device having a display is provided. Additionally, a computer-readable storage device having processor-executable instructions embodied thereon is provided. The processor-executable instructions are for managing assets for a content item to be displayed on at least one client computing device having a display.

摘要翻译： 提供了一种用于管理要显示在具有显示器的至少一个客户端计算设备上的内容项目的资产的方法。 此外，提供了一种用于管理要显示在具有显示器的至少一个客户端计算设备上的内容项目的资产的服务器计算设备。 另外，提供了具有体现在其上的处理器可执行指令的计算机可读存储设备。 处理器可执行指令用于管理要显示在具有显示器的至少一个客户端计算设备上的内容项目的资产。

公开(公告)号：US20150149583A1

公开(公告)日：2015-05-28

申请号：US14091284

申请日：2013-11-26

申请人： Google Inc.

发明人： Wook Jin Chung

IPC分类号： H04L29/08

CPC分类号： H04L67/10 ,  G06F17/30029

摘要： Users consume media in a variety of ways. Media may be consumed primarily for the audio, primarily for the video, or for a combination of the audio and the video. The selection and serving of a content item may be performed such that a content item profile of the served content item that matches how the media is being consumed may be preferred during selection by a content selection service. The selection of a content item by the content selection service may be based on an aggregate view profile for the media and a content item profile for a candidate content item. In some instances, a current view profile may also be used. The selected content item may be served to effect presentation of the selected content item with the media.

摘要翻译： 用户以各种方式消费媒体。 媒体可能主要用于音频，主要用于视频，或音频和视频的组合。 可以执行内容项的选择和服务，使得在内容选择服务的选择期间可以优选与服务的内容项目的内容项目配置文件匹配的方式。 内容选择服务对内容项目的选择可以基于媒体的聚合视图简档和用于候选内容项目的内容项目简档。 在某些情况下，也可以使用当前视图简档。 所选择的内容项目可以被用来实现所选择的内容项目与媒体的呈现。

公开(公告)号：US09635096B2

公开(公告)日：2017-04-25

申请号：US14091284

申请日：2013-11-26

申请人： Google Inc.

发明人： Wook Jin Chung

IPC分类号： G06F15/16 ,  H04L29/08 ,  G06F17/30

CPC分类号： H04L67/10 ,  G06F17/30029

摘要： Users consume media in a variety of ways. Media may be consumed primarily for the audio, primarily for the video, or for a combination of the audio and the video. The selection and serving of a content item may be performed such that a content item profile of the served content item that matches how the media is being consumed may be preferred during selection by a content selection service. The selection of a content item by the content selection service may be based on an aggregate view profile for the media and a content item profile for a candidate content item. In some instances, a current view profile may also be used. The selected content item may be served to effect presentation of the selected content item with the media.

公开(公告)号：US09729380B1

公开(公告)日：2017-08-08

申请号：US14064894

申请日：2013-10-28

申请人： Google Inc.

发明人： Wook Jin Chung

IPC分类号： H04L29/08

CPC分类号： H04L29/08945 ,  G06Q30/0275 ,  H04L47/00 ,  H04L47/2475 ,  H04L63/00 ,  H04L67/20 ,  H04L67/325

摘要： Methods, systems, and apparatus, including computer programs encoded on a computer storage medium, for presenting content items. In one aspect, a method includes identifying an opportunity to present a content item at a device and in a manner that precludes a user from accessing content of one or more applications executing on the device. Data relating to a status of each of the one or more applications are identified. A level of urgency for a user to access content of the one or more applications is determined based on the data. A response to the opportunity to present a content item is selected based on the level of urgency for the user to access content of the one or more applications. The response is selected from a first response that causes presentation of the content item and a second response that precludes presentation of the content item.

公开(公告)号：US09066122B1

公开(公告)日：2015-06-23

申请号：US13789951

申请日：2013-03-08

申请人： Google Inc.

发明人： Nicholas Urbano Rattazzi ,  Nareshkumar Rajkumar ,  Vinod Kumar Ramachandran ,  Wook Jin Chung

IPC分类号： H04N7/025 ,  H04N21/2668

CPC分类号： H04N21/2668 ,  H04N21/251 ,  H04N21/26233 ,  H04N21/44204 ,  H04N21/6582 ,  H04N21/812

摘要： A method, executed on a processor, for serving a video content segment at an online resource includes receiving a request for a video content segment having one or more playback features; identifying, by the processor, one or more candidate video content segments responsive to the request; accessing, by the processor, for each of the candidate video content segments, a score based on (i) one or more metrics related to a measure of the probability of the video content segment being played and (ii) a bid; identifying, by the processor, one or more candidate sets of candidate video segments, where, for each set, the candidate video content segments in the set collectively satisfy the one or more playback features; and selecting, by the processor, in response to the request, one of the candidate sets whose cumulative scores are higher than at least one other candidate set.

摘要翻译： 一种在处理器上执行的用于在线资源服务视频内容段的方法包括：接收对具有一个或多个播放特征的视频内容段的请求; 由所述处理器识别响应于所述请求的一个或多个候选视频内容段; 由处理器为每个候选视频内容片段访问得分，其基于（i）与播放的视频内容片段的概率的度量相关的一个或多个度量，以及（ii）投标; 由所述处理器识别候选视频段的一个或多个候选集合，其中，对于每个集合，所述集合中的候选视频内容段共同满足所述一个或多个播放特征; 以及由所述处理器响应于所述请求选择其累积分数高于至少一个其他候选组的候选集中的一个。