The invention provides a system and a method for online to offline health service product popularization processing. The method comprises: calculating the number of scanned authorized two-dimensional codes in a preset time period; according to the number of scanned authorized two-dimensional codes, dynamically adjusting discount level of health service products in the authorized two-dimensional codes; when a scanning terminal completes electronic payment according to the adjusted authorized two-dimensional code, determining an associated agent client in the electronic payment, and calculating participation money of the associated agent client in the electronic payment, and sending the participation money to the associated agent client. Implementing the method can effectively popularize health service provided by merchants through the authorized two-dimensional codes, and merchants pay according to popularization effects, so cost based on online to offline health service popularization is reduced for the merchants. Furthermore, in a popularization process of authorized two-dimensional codes, data is converted in specific formats, and information security is improved.