The invention discloses a malus asiatica directional conveying device, and belongs to the field of fruit processing equipment. The malus asiatica directional conveying device is composed of a feedinginlet, a water buoyancy directional system, a friction directional system, an overturn system and a conveying system. The water buoyancy directional system is provided with a water pump, a water pipe,a first motor, a first coupling and directional bowl structures; and the bottom of the water pipe is connected with the water pump, outlets of the water pipe are located above the directional bowls,and the first motor is connected with the directional bowls through the first coupling. When the malus asiatica directional conveying device is used, malus asiatica enters the device through the feeding inlet at first and falls into the water buoyancy directional system, stems of the malus asiatica keep upwards, pre-directional operation is conducted, then, the malus asiatica enters the friction directional system, after two times of directional operation are completed, it can be ensured that stems of the malus asiatica keep upwards, after directional operation is finished, the malus asiaticaenters the conveying system through the turnover system, and automatic assembly line operation is conducted without manpower; and the production processing efficiency is improved, the malus asiatica damage rate is decreased, and the basis is provided for further processing of the malus asiatica.