The invention relates to the technical field of power utilization control, in particular to a customer electricity utilization information acquisition and simulation system for power marketing, whichcomprises a power marketing data acquisition system, a power marketing system, a Unionpay payment system, a master station server and a concentrator. The power marketing data acquisition system comprises a database, an operating system, an on-site intelligent supervision and management device, an acquisition device, a GPS positioning camera, a wireless communication module, a printer, a display device and a power supply. The database is connected with the operating system, the operating system is connected with the on-site intelligent supervising and managing device, the on-site intelligent supervising and managing device is connected with the collecting device, and the infrared collector and the like are arranged on the collecting device. According to the invention, the economic loss of apower supply department caused by discovering the default power consumption of a client is avoided. The client distribution electronic diagram is established, the searching and positioning functionsare realized, the mistakes and omissions caused by manual operation are avoided, the data is accurate, and the working efficiency is greatly improved.