A process for printing high resolution images on a confectionery product comprising the steps of: (a) providing digital image information; (b) processing the digital image information to prepare processed digital image information; (c) depositing a thin layer of a compatibility-enhancing component on a surface of said confectionery product to provide an enhanced-compatibility surface of said product, followed by (d) printing an image from the processed digital image information onto said enhanced-compatibility surface with a drop on demand ink-jet printer using a dispersed-pigment food-grade ink to obtain a printed image having resolution greater than 79 dots per cm (200 dpi). Also provided is a confectionery product obtainable by a process according to the invention, wherein said product has a thin layer of a compatibility-enhancing component on at least one surface thereof, and said image having a resolution greater than 79 dots per cm (200 dpi) is printed onto said thin layer.